Lead Capture from all marketing activities

A creative, well-executed program that brings in hundreds of leads is a marketers dream. But after the website has been hit and the tradeshow cards turned in, what happens to those valuable contacts? Put in a spreadsheet? E-mailed to the sales team? Stuck in a lower desk drawer?

With NitroMojo, gather all relevant information from your leads and house it in one centralized database that can be accessed by marketing and sales. Assign leads unique codes that relate to specific marketing activities to gauge the success of each activity in lead generation.

When information is captured in one core database, marketers can:

• Ensure that valuable leads are not lost in the marketing and sales process.
• Nurture leads who are not yet ready to buy with specific continued marketing and education.
• Track the success of specific activities and make smarter budget decisions based on results.